Friday, February 29, 2008

I Declare AD WAR!!!

Three Key Sellers Will Battle in $400 Million Market.

If you didn't hear then link to the Advertising Age digital article.

Apparently PlayStation3 system will offer an open platform. As quoted from the AdAge article, "meaning in-game-ad-serving companies Double Fusion, IGA and Google-owned AdScape all will be able to sell ads in games that run on PS3, according to people familiar with Sony's plans. The three companies will strike deals with the major game publishers creating PS3 games, such as Electronic Arts, Activision and Ubisoft. Increasingly, those who score the plum publisher deals will turn out to be the winners in the competitive and fast-growing space. "

"While the ad-serving companies might have hoped for an exclusive contract to sell ads in PS3 games, analysts said that a more competitive model could benefit marketers and the in-game market in general. "Making things open only makes things better for marketers or people who want to place ads because they aren't the mercy of a given network," said James Belcher, a longtime video-game writer and senior writer at eMarketer. He said the market is already hypercompetitive. "Everyone's playing around with the best model -- how to charge, what gamers will and will not put up with."

According to eMarketer data, video-game advertising is a $400 million category this year and is expected to grow during the next five years at a compound annual growth rate of nearly 23%."

Find out more on this topic at

By Abbey Klaassen /Published: February 25, 200/

Recommended move for tonight: Goonies

Thursday, February 28, 2008

Comics, Anime, Video DJ's and Crunchyroll

Do you like anime and comic books? Well I do, and thats why I will be at the 2008 San Fransisco comic-con.

And if you do like anime and comics then check this out
All the anime you need in one spot.

Sort of YouTube for anime and other mostly Asian video content, from classics like Robotech, and Voltron, to other amazing shiizznet.

This is not for just geeks. Sexy women can watch your favorite anime as well.

What ever happen to the Car Voltron? (Man I'm old.)

This week must have! Slim silver PS2 for $99 (FIRE!)

Target has it for $99 bucks. You cant beat that even at the local bootleg markets.

Only a crack-head can beat this price. (But best believe a crack-head will not give you all the parts or a return receipt.)

So who cares you don't get the blue-ray, the online interaction, and motion sensors. I don't cause I'm cheap.

My two-hundred dollar check will keep me and my new silver PS2 and game occupied until the summer.
Click on Weekly Ad, punch in your zip and do a quick search. Offer ends March 1

Recommended move for tonight:

Wednesday, February 27, 2008

Got Photos? Then animate them.

he next level of photo slide shows

Its pretty simple and fun to use. You have pictures and want to make them look better than average joe's slide show? why not remix them with music. click here to see
This is pretty cool huh?

Let me know if you love it or hate it.

Take home movie for tonight: American Gangster

Tuesday, February 26, 2008

Digital Word of Mouth, Viral Buzz & FUCKING Unicorns!

Okay everyone,

Viral marketing at its best. - (Did I really say that?) If you have not heard of it, or maybe I am late due to my homophobia, it's called "Planet Unicorns", the ultra gay, ultra ultra ultra gay show that my girlfriend forced me to watch, and now I am hooked.

Apparently it has over 1 million viewers. Maybe NBC might pick it up for a prime time show. Move over Quarterlife.

So since I am hooked, I might as well hook you on to this bright rainbow show.

Why are music labels so afraid to partner together with p2p file-sharing music sites?

In an industry where CD’s are not selling, and online purchases including downloading is a daily part of most middle to working class lifestyles. Why are the music labels not investing in partnering with p2p file-sharing music sites?

One might say it’s due to greed; others might say its due lack of clout/monopoly, loss of business model, etc. But this form of music p2p file sharing has been somewhat revolutionized by Steve Jobs iTunes. Yet after over 50 million iTunes Store customers and iTunes having sold over four billion songs, illegal p2p file sharing still out ways purchasing. As Jitendra Mudhol responded to my similar question:

- In general, P2P model itself lends to almost free music and instantaneous distribution; so new business models of monetization are needed which record labels are incapable of coming up with। In this world, they are less and less significant.

But why are label incapable of coming up with a similar idea? Is it hard to imagine a service fee (similar to that of a water or electric bill) for unlimited quality p2p music with out viruses, cookies nor spam?

Imagen a legal p2p accessibility to unlimited amounts of music & video downloads with the ability to purchase concert tickets and user comments; ability to share pre-approved music & video uploads by fans, indie and unsigned artist.

It seems as though p2p sites understands this need by online consumers. I guess it’s true what they say; you can not teach old dog’s new tricks. So while the old dog (aka Music Labels) continues to bark and snarl at the constant popping up of p2p music sites and their consumers, they are not realizing that they are losing their voice and eyesight of what the consumer really wants.

I would like to thank all of those whom responded to my question.

-Shout outs to Jitendra Mudhol, Bruce Kane, and Charlie Greenbacker.

Recommended move for tonightDavid Chappelle's Block Party

Friday, February 22, 2008

Interactive New-Media and Marketing

Hey everyone,

Check this out. A blog for the urban geeks and for those whom are new to this new-media thing. Technology, online WEB 2.0 new trends, Mobile gadgets, and Gaming brought to you raw and uncut.

So to get you started I have listed three segments for you to have fun with.

Gaming & Shenanigans:

Stay-updated and discuss the latest games and cheat sheets, and gaming industry news. (You can comment and start your own conversation on this one if you like.)

WEB 2.0!!:

The new comers and coolest underground online communities on the block, you take your pick.

Phone sex (Yeah Baby!):

All the new mobiles and mobile news you need to know. If I missed it then leave a comment about it.

And there you have it.

Any suggestions hit me up.

Starsky (No Hutch)